Topps' Garbage Pail Kids line experienced a major revival in the 2010s, bringing the irreverent parody aesthetic into contemporary pop culture. The '90s Films series tapped into nostalgia by reimagining blockbuster movies through GPK's signature crude humor and grotesque artwork. Jelly Purple was among several special color variants released, appealing to both longtime collectors and new enthusiasts discovering the brand's cult appeal. Just Say Neo riffs on The Matrix, one of the most influential science fiction films of the era. The card's absurdist take on the iconic film and its protagonist became a fan favorite. Collectors pursue this card for its clever pop culture mashup and the vibrant purple sticker variant, which enhances the visual impact of the artwork.